"Our CTO and CFO now both depend on what they call the 'Digital Fuel Cost Management Process' to make better business decisions with IT."

Tom Hallowell, IT Architect, Global Crossing

Digital Fuel To Showcase the Premier SLA Management Solution at TM World Americas

Leading Telco Companies Use Digital Fuel to Fulfill Commitments and Deliver Value to Customers

SAN MATEO, Calif. – November 1, 2007   Digital Fuel, the leader in customer-facing Business Service Management (BSM) software solutions, demonstrates its leadership in SLA Management to top corporations in information, communication, and entertainment services along with 1500 industry attendees at this year's TeleManagement World Americas conference November 4-8 in Dallas, Texas. Digital Fuel will demonstrate its premier solution, ServiceFlow, in Booth #122.

Service and equipment providers in the information and communications services space are seeking new ways to effectively manage, monitor and adapt their services to align with customers' business objectives. Digital Fuel's solution is enabling Telco companies like BT, Arqiva, 02, Telefonica, Sprint and many others to accomplish those goals. 

 "Telco companies must operate in dramatically changing times.  With accelerated  competition, shortened business cycles and a rapidly evolving services landscape, Telcos need a better way to demonstrate performance and business value to their customers,"  said Tom Schaefer, Digital Fuel's Executive Vice President of Marketing.  "TM World is a perfect forum for Digital Fuel to demonstrate the unique benefits that our ServiceFlow BSM software is delivering to the communications industry.  The future of the services economy is about aligning, measuring and reporting services against customers' business needs, and Digital Fuel is leading the charge."

Digital Fuel's leadership role is further evidenced by the article titled "The Future of SLA" which is slated to appear in the upcoming edition of BillingOSS International Magazine.

The TM World conference will provide over 100 hours of educational sessions in five tracks that aim to cover virtually every facet of OSS and BSS.  The event also showcases live technology demonstrations as well as keynote presentations from leading CTOs, architects, consultants, engineers, managers, and CEOs from around the world.  The conference will address the operations and management issues facing today's service providers while exploring the challenges embodied by providing the "next generation" of content rich services the market is demanding.

Attendees are invited to prearrange a meeting with Digital Fuel to see how its ServiceFlow BSM solution is helping a wide range of Telco companies meet an increasingly complex network of business-level service obligations.

To learn more about the company and its ServiceFlow BSM software solutions, visit the Digital Fuel website at www.DigitalFuel.com.

About Digital Fuel

Digital Fuel Technologies, Inc., is the leading provider of customer-facing Business Service Management (BSM) software for IT, Telecommunications, HR, F&A, and other service management applications. Founded in 2000, Digital Fuel has the largest BSM deployments in the world for SLA management, service catalog, and service financial management, with thousands of concurrent users, business services, SLAs, KPIs, metrics, cost formulas, and pricing rules. The company's ServiceFlow software manages billions in IT and other business services at companies and governments around the world such as Arqiva, Atos Origin, British Telecom, Capgemini, Computacenter, CSC, Cummins, Dell, General Electric, IBM, Nestle, O2, Procter & Gamble, Siemens, SITA, Sprint, Telefonica, WiPro, Xansa and many others. Digital Fuel is headquartered in San Mateo, California, USA, with offices across North America and Europe. Learn more at www.DigitalFuel.com.


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